March 31, 2012

1 In 5 People In U.S. Have Heard Of SEO - Matt Cutts

As you may know, Google launched a new product today called Google Consumer Surveys. Googlers are certainly hyped up about it.

Google’s head of web spam, Matt Cutts, used the product to put out his own survey about SEO in which he determined that 1 in 5 in the U.S. have heard of SEO.

“In my world, everyone I talk to has heard of search engine optimization (SEO),” he says on Google+. “But I’ve always wondered: do regular people in the U.S. know what SEO is? With Google’s new Consumer Surveys product, I can actually find out. I asked 1,576 people ‘Have you heard of ‘search engine optimization’?”

“It turns out only 1 in 5 people (20.4%) in the U.S. have heard of SEO!” he says.

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